Privacy Policy

1. Introduction

TechLabCo AI Marketing Agency ("TechLabCo", "we", "us", or "our") is committed to protecting your personal information and your right to privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website at techlabco.com or engage with our services.

We are based in Surrey, BC, Canada and comply with applicable Canadian privacy legislation, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and the British Columbia Personal Information Protection Act (PIPA BC).

Please read this policy carefully. If you disagree with its terms, please stop using our website immediately. If you have questions, contact us at support@techlabco.com.

2. Information We Collect

We collect information in the following ways:

2.1 Information You Provide Directly

• Name, email address, phone number, and business information submitted through our contact forms, booking forms, or lead capture forms.
• Messages, inquiries, or feedback you send to us via email or our website.
• Information submitted when booking a demo call, including your industry, website, and service interests.

2.2 Information Collected Automatically

• Device information: browser type, operating system, IP address, and device identifiers.
• Usage data: pages visited, time on site, referring URLs, and interaction events.
• Cookies and similar tracking technologies (see Section 7 below).

2.3 Information From Third Parties

• We may receive information about you from advertising platforms such as Google Ads and Meta (Facebook/Instagram) when you interact with our ads.
• We use a CRM platform to manage client and prospect relationships. Data submitted through our forms may be stored in that system.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries, book demo calls, and provide our services.
• To send you relevant follow-up communications via email, SMS, or phone in connection with services you have expressed interest in.
• To improve our website, marketing campaigns, and service offerings.
• To track advertising performance and attribution across platforms.
• To comply with legal obligations and enforce our Terms of Service.
• To send promotional or informational messages where you have provided consent.

4. SMS and Email Communications

If you submit your phone number or email through our website, you may receive follow-up communication from TechLabCo related to your inquiry. By submitting your information, you consent to be contacted by phone, email, or SMS.

SMS opt-out: You can reply STOP to any SMS message to opt out of future text messages at any time. Standard message and data rates may apply.

Email opt-out: You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email we send.

We comply with applicable Canadian anti-spam legislation (CASL) and carrier requirements for SMS messaging, including A2P/10DLC registration where applicable.

5. Sharing Your Information

We do not sell your personal information. We may share your information with:

• Service providers: Third-party tools and platforms we use to operate our business, including our CRM, email platform, calendar booking system, and analytics providers. These providers are contractually obligated to protect your information.
• Advertising platforms: We may share anonymized or hashed data (such as email addresses) with Google and Meta for ad targeting and conversion measurement purposes.
• Legal requirements: We may disclose your information if required to do so by law or in response to valid legal requests.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we delete or anonymize it.

7. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to improve your experience, analyze usage, and support marketing efforts. These may include:

• Essential cookies: Required for the website to function properly.
• Analytics cookies: Used via Google Analytics to understand how visitors interact with our site.
• Advertising cookies: Used via Google Ads and Meta Pixel for conversion tracking and remarketing.

You can control cookie settings through your browser settings. Disabling certain cookies may affect website functionality.

8. Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of your information (subject to legal obligations).
• Withdraw consent for communications you previously agreed to.
• Lodge a complaint with a relevant privacy authority.

To exercise any of these rights, contact us at support@techlabco.com.

9. Data Security

We implement appropriate administrative, technical, and physical safeguards to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet is 100% secure. We encourage you to take precautions when sharing personal information online.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before submitting any information.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us so we can delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

13. Contact Us

If you have questions about this Privacy Policy, please contact us: